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14
May/11
0

Turkish Airlines Expands Routes on the Heel of Impressive Profits for 2010


Turkish Airlines has been a part of the Star Alliance network of airlines since April, 2008. The airlines have in excess of fifteen thousand employees and are headquartered in Ataturk International Airport in Istanbul Turkey. Recently, Turkish Airlines has gotten a lot of prestige awards. One award was bestowed by Skytrax because the airlines offers the best quality of Economy Class flight food service in the world. In addition, Turkish Airlines has been given the honor as being the fastest growing airlines in Europe. Because of the number of years in a row that their profits have continued to grow, this honor should not amaze anyone.

Indeed, from approximately 1974 to 1983, there were seven accidents as well as other various types of serious events. The fate of Turkish Airlines took a turn for the better beginning in the latter half of the 1980s largely thanks to influence from the highest levels of government. Since the beginning of the new century, Turkish Airlines has seen a consistent rise in profits and popularity, which indicates a positive future is really on the horizon.

Turkish Airlines and US Airways negotiated and signed a codeshare agreement in January 2011. Through a codeshare contract, two airlines can help each other by sharing their passenger bookings. This type of arrangement is beneficial for each airline and effectively expands both reach and revenue. Since it's easier to get better deals and there are more flights they can take, these arrangements are also to the benefit of passengers. So this particular codeshare deal will allow increased travel options to Turkey and the United States. Last year, in October, 2010, Turkish Airlines and Manchester United, the English soccer team, signed a deal for three years. Turkish Airlines will be producing a TV commercial that is quite high-tech in which it will show its new concept for business travel and it will feature Manchester United. Both organizations consider this to be an exciting period for a wide range of reasons. The idea of the new series of commercials is for them to feature some of the top players having a great time while traveling business class with Turkish Airlines.

Financial statements showed that 2010 was a great year for Turkish Airlines as they showed a net profit of 169 million USD for a nine-month period. Their sales revenue saw a substantial increase, by 39%, closing out at 5 billion USD. Turkish Airlines is also looking to add a fleet of long-haul planes, namely Boeing 777-300ER aircraft, to further increase their business class revenues. The airline also plans to use wide-body jets to transport cargo internationally. The company's results were welcomed, even if they were a surprise. It is possible that the aggressive marketing strategy the company has recently been engaged in has also helped the figures. The company has targeted penetration of the US market as well as expansion in Asia.

Turkish Airlines was filled with many activities during the summer of 2010. During July, Turkish Airlines finalized a 5 year deal with Euroleague in which it will sponsor the global European basketball competition. The new name for the basketball association will be changed to the Turkish Airlines Euroleague basketball for the season that is coming up soon. This really should not be that much of a surprise to anyone who consistently follows the company's marketing plans. Turkish Airlines understands how sports appeals and reaches out to a lot of people. The flying public is wrapped up in the middle of it.

However, this is a standard business practice for most businesses. Unfortunately, not all businesses tend to spend their profits quite as effectively as Turkish Airlines effort to reinvest in their own growth. So not only does it make the airline stronger, but it allows for passengers to benefit as well.

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11
Aug/10
0

The Attraction Of Barcelona Beaches Details


The locals are very appreciative and tolerant of kids in all sorts of public places - not at all worried about noise!

As there are far too many interesting things to do with the whole family in Barcelona, I will mention just a couple to get you started:

Gaud Architecture

Walking along the attractive, tree-lined, wide avenues of central Barcelona where many of Antoni Gaud's buildings are situated will prove to be an interesting and fun experience. Starting with his masterpiece, the Sagrada Famlia, a tall, unique cathedral with colorful dotted spires that resemble modern candles will appeal to a child's imagination. Apart from seeing the fascinating interiors of the building, it also boasts modernistic statues on the outside as well as modern stained glass windows.

To see another fascinating Gaud building go to No 92 Passeig de Grcia where you'll find La Pedrera (quarry) which is both an office and apartment block. The outside is built with an uneven grey stone, like freshly quarried stone, which is framed with attractive and intricate wrought-iron balconies. Temporary exhibitions of all kinds are held on the lower floors of the building. A tour of the building includes one of the apartments on permanent display, which surprises with curves and unexpected corners everywhere. But it is the famous roof that will most delight parents and kids alike. The roof has giant chimneys that look like multi-colored medieval knights. From up top you can enjoy a rare view of the centre of the city.

Parents would probably want to see more of the amazing Gaud structures but kids would prefer going to a park and for that the Parc Gell is a must. It is located about 4 km north of Plaa Catalunya, the centre of the city. Take some snacks or a picnic to spend some leisurely time in this captivating park which was landscaped and designed by Gaud. From Carrer d'Olot you'll enter through two fairytale gate-houses, and follow the steps up which is guarded by the famous mosaic lizard. This is the start of literally hours of exploration that can be done of all the interesting structures and corners of the Parc Gell where Gaud gave absolute free reign to his passion for natural architectural forms.

La Rambla

Back in the city centre, another day of sightseeing for the family could start at Plaa Catalunya and the beginning of the famous La Rambla pedestrian walkway which extends all the way down to the statue of Columbus near the port. It has busy streets and shops on either side and many vendors with stalls that sells all kinds of things on the sides of the walkway, including birds - the live ones. It is popular amongst tourists who rent chairs to watch performing street artists, the painted mime artists, as well as people watching - which is guaranteed to be interesting!

Barcelona Beaches, Old Port and Pleasure Cruises

Having reached the bottom of La Rambla you'll be almost at the port and the nearest beach of Barceloneta. The possibilities for having fun at the city beachfront are endless. You can simply relax, tan and play on one of the well-kept beaches during the long summer months, or take a short or long day cruise on one of the pleasure boats, stroll along the beach promenade eating ice cream, listen to some street musicians, or have a drink or meal at any of the many excellent restaurants along the way - altogether many choices.

Barcelona Aquarium and 3-D Cinema

The kids will love L'Aqurium de Barcelona which isn't far from there. The aquarium has a long underwater tunnel where you can see many kinds of amazing fish and plantlife. The shop at the aquarium has a special and unique variety of gifts on offer. Another attraction in the same Maremagnum building is the Imax Port Vell 3-D cinema, where adventure and wildlife films are screened daily from 12 noon till 10 at night.

Barcelona Tourist Bus

Finally, although this could also be a first option after arriving in the city as well, the whole family could take the popular Barcelona Bus Turstic to crisscross and see most of the city's vast variety of buildings and attractions from the top deck of a bus.

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